Founder, cardiac procedure specialist, and modern mystic, Madelyn Valenzuela is the heart + hard work behind Paradiso Skin.

Madelyn, who grew up with humble beginnings, moved to California to build a life rooted in health + longevity. As she pursued a medical career in cardiovascular intervention, she witnessed firsthand how crucial healthy choices are for a long, vibrant life. She also noticed that many beauty products were ridden with ingredients that undermined the very health she aimed to promote. This realization inspired her to shift from the illness-focused healthcare field to the empowering, feel-good world of clean beauty + wellness.

Driven by her own need for products that matched her values, Paradiso Skin bloomed. Today, Madelyn’s mission is to inspire confidence in others, showing them that proactive, healthy choices lead to not only radiant skin but a thriving life.

At Paradiso Skin, we prioritize purity + integrity in every step of our process. We source locally whenever possible, working with trusted, sustainable partners, and blend our formulas in a local, organic-certified facility. We use only ingredients of natural origin, ensuring each botanical is carefully extracted for maximum potency and purity. Our products are third-party tested for purity, efficacy, and sensitivity, so you can trust that every drop is gentle, effective, and clean.

Our products are formulated with real ingredients derived from nature. We work hand in hand with leading experts in the clean, green beauty and wellness industries to craft safe skincare products that provide real, visible results. Our products are third party tested for purity and potency.